{"id":10868,"date":"2025-12-06T13:58:52","date_gmt":"2025-12-06T13:58:52","guid":{"rendered":"https:\/\/c5-staging.1000headsdev.com\/brand\/footsprint\/"},"modified":"2026-01-09T16:53:28","modified_gmt":"2026-01-09T16:53:28","slug":"footsprint","status":"publish","type":"brand","link":"https:\/\/cosmo5.luke.1000headsdev.com\/fr-fr\/brand\/footsprint\/","title":{"rendered":"Footsprint"},"content":{"rendered":"
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Footsprint permet aux marques d\u2019augmenter leurs performances marketing gr\u00e2ce \u00e0 l\u2019efficacit\u00e9 carbone sur tous les points de contact : m\u00e9dias, TV, affichage, DOOH, site web, marketing d\u2019influence, et au-del\u00e0.<\/p>\n<\/div>

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Avec un \u00e9tat d\u2019esprit orient\u00e9 business, nous int\u00e9grons l\u2019intelligence environnementale dans la prise de d\u00e9cision strat\u00e9gique afin de maximiser le retour sur investissement, d\u2019\u00e9lever la valeur de la marque et d\u2019obtenir un engagement plus significatif.<\/p>\n<\/div>

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Notre m\u00e9thodologie \u00e9prouv\u00e9e en trois \u00e9tapes \u2013 Mesurer, Activer, \u00c9valuer \u2013 permet aux marques de.. :<\/p>\n<\/div>\n

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  • Mesurer avec pr\u00e9cision leur empreinte carbone digitale<\/li>\n\n\n\n
  • Activez des strat\u00e9gies \u00e0 faible \u00e9mission de carbone qui produisent des r\u00e9sultats concrets pour l\u2019entreprise<\/li>\n\n\n\n
  • \u00c9tendre leur impact \u00e0 l\u2019\u00e9chelle mondiale pour de vrai, en alignant la performance sur l\u2019objectif.<\/li>\n<\/ul>\n\n
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    \n

    Notre Histoire<\/strong><\/p>\n<\/div>

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    Et si la r\u00e9duction de votre empreinte marketing pouvait r\u00e9ellement accro\u00eetre vos performances ?<\/p>\n<\/div>

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    Cette question a \u00e9t\u00e9 le point de d\u00e9part de notre voyage. En 2022, Footsprint est n\u00e9e d\u2019une conviction audacieuse : le marketing et la performance environnementale doivent aller dans la m\u00eame direction. <\/p>\n<\/div>

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    Depuis, nous avons aid\u00e9 les marques \u00e0 transformer leur ambition en impact mesurable, en \u00e9vitant plus de 800 tonnes de CO\u2082e, soit l\u2019\u00e9quivalent de 800 vols Paris-New York, \u00e0 travers les m\u00e9dias, le commerce \u00e9lectronique et les activations de marketing d\u2019influence.<\/p>\n<\/div>

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    Nous sommes fiers de nous associer \u00e0 des entreprises visionnaires pour faire de la durabilit\u00e9 digitale un imp\u00e9ratif commercial, en obtenant des r\u00e9sultats concrets tout en r\u00e9duisant les \u00e9missions. Tous ces efforts en mati\u00e8re de marketing durable ont \u00e9t\u00e9 reconnus dans le monde entier, notamment : <\/p>\n<\/div>

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    \ud83c\udfc6 Ad Net Zero Awards \u00e0 Londres (2024) \u2013 pour le prix de la meilleure pratique en mati\u00e8re de d\u00e9veloppement durable (cat\u00e9gorie agence).<\/p>\n<\/div>

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    \ud83e\udd47 6 Cas d\u2019Or \u00e0 Paris et Montr\u00e9al (2025) \u2013 pour le marketing de performance, le marketing durable, le marketing d\u2019influenceur responsable, le Prix de L\u2019Innovation, le prix sp\u00e9cial des \u00e9tudiants du MBA MCI et l\u2019agence digitale et marketing responsable.<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

    Footsprint permet aux marques d\u2019augmenter leurs performances marketing gr\u00e2ce \u00e0 l\u2019efficacit\u00e9 carbone sur tous les points de contact : m\u00e9dias, TV, affichage, DOOH, site web, marketing d\u2019influence, et au-del\u00e0. Avec un \u00e9tat d\u2019esprit orient\u00e9 business, nous int\u00e9grons l\u2019intelligence environnementale dans la prise de d\u00e9cision strat\u00e9gique afin de maximiser le retour sur investissement, d\u2019\u00e9lever la valeur […]<\/p>\n","protected":false},"featured_media":10869,"parent":0,"menu_order":0,"template":"","meta":{"_acf_changed":false},"class_list":["post-10868","brand","type-brand","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"\nFootsprint | Agence de transformation num\u00e9rique pour le d\u00e9veloppement durable | Cosmo5<\/title>\n<meta name=\"description\" content=\"Footsprint, filiale de Cosmo5, est une agence de transformation digitale durable qui int\u00e8gre l'intelligence carbone dans la strat\u00e9gie digitale pour optimiser la performance.\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta 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